Exit eBook writing, enter short report writing. That's pretty much the scenario these days. Why? Mainly because, as you can figure out yourself, producing a short report of 2000-2500 words is way quicker than writing a 50-100-paged long eBook.
And what's more, an eBook would also require you to undertake a lot of research and that is earning money by writing and selling reports has become a very effective and quick way of earning money. But even though a report is considerably shorter in length, it has to contain unique and priceless information in order to sell in this age of information overload.
The main thing you have to keep in mind before writing a report is to choose your subject carefully. You must choose a subject which has a considerable demand, as you wouldn't want to spend time on writing a report that no one would want to buy.
Writing reports is one of the very few online businesses that have such a huge potential of generating regular and serious income for an online entrepreneur. Yet many never consider it simply because of their reasoning against it that says that the free information available online would make people unwilling to buy special reports.
Nothing could be more of a misconception.
Why are short reports so hot these days?
Just looking at how easy it is to produce reports electronically or digitally for distribution through a website or via email should tell you why this is one of the greatest ways of earning online. The online entrepreneur need not incur heavy costs associated with the production of the report or the storage of printed copies of it. And it also means that the report can never be out of stock, unlike many unfortunate books that are available in local book stores.
Also, the people that form the market have less time on their hands nowadays, and having to read an entire eBook is a huge turn-off for them. They wouldn't, however, mind reading up a brief, precise report that will quickly reveal to them all the secrets so that they can be implemented as soon as the readers want to.
It is very easy to understand why this lucrative avenue is virtually everybody's cup of tea. To start with, everybody has some or the other special skill that others are bound to find useful. Other people can, in many ways, use the information thus gained to earn money. This, then, is the secret of creating a best-selling report. Give people something they can make money with, and they will not think twice about paying you for it, in their turn. "How-To" reports, secret revealing reports really do well.
You also have to pay special attention to marketing skills.
